03a397343e
DATA — Public reference datasets for methodology:
- data/README.md: schema + format definitions for brand catalogs
- data/swiece-sojowe-pl/brand_catalog.json: 35 tracked brands (33 manufacturers + 2 importers) + 5 excluded marketplaces/resellers
- data/swiece-sojowe-pl/brand_catalog.md: human-readable companion
- data/swiece-sojowe-pl/market_metadata.json: GMV estimate, personas, seasonality, expected dynamics
TOOLS — 6-stage prompt curation pipeline (Python 3.12+):
- tools/prompt_curation/README.md: process documentation + cost estimates
- tools/prompt_curation/config.py: tunable parameters per stage
- tools/prompt_curation/.env.example: required API keys template
- tools/prompt_curation/requirements.txt: dependencies
- tools/prompt_curation/1_persona_generator.py: Claude generates 7 buyer personas
- tools/prompt_curation/2_prompt_brainstormer.py: per persona × 30 prompts in voice
- tools/prompt_curation/3_reality_checker.py: Google Trends + Reddit cross-check
- tools/prompt_curation/4_validation_agents.py: 3 critic agents async (real_buyer/methodology/exploit_hunter)
- tools/prompt_curation/5_pilot_test_runner.py: sample × 3 LLM models pre-flight
- tools/prompt_curation/6_human_review_export.py: CSV export for founder approval
- tools/prompt_curation/7_finalize.py: post-approval → closed prompts/{cat}/v{N}.json
- tools/prompt_curation/pipeline.py: orchestrator (stages 1–6, then human review, then 7)
GITIGNORE — Fixed .env.* exclusion to allow .env.example.
This commit completes Faza 1. Stages outputs (data/{cat}/personas.json,
raw_prompts.json, validated_prompts.json, critic_review.json, pilot_test_results.json,
for_human_review.csv) are runtime artifacts — public when committed, derived from
public methodology + public brand catalog. Final approved prompt strings in
prompts/{cat}/v{N}.json remain CLOSED (gitignored, anti-Goodhart's Law).
Co-Authored-By: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
460 lines
14 KiB
JSON
460 lines
14 KiB
JSON
{
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"category": "swiece-sojowe-pl",
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"country": "PL",
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"version": "1.0.0",
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"last_updated": "2026-05-03",
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"description": "Polish soy candle e-commerce brands with internet presence. Includes manufacturers (primary scoring targets), importers (foreign brands with active PL market presence), and tracked but unranked resellers/marketplaces.",
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"scan_first_cycle": "2026-05",
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"first_publication_target": "2026-08",
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"brands": [
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{
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"id": "jakulo",
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"name": "JAKULO",
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"aliases": ["Jakulo", "jakulo", "jakulo.pl", "JaKulo"],
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"domain": "jakulo.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"founded": 2022,
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"active_in_category_since": 2022,
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"notes": "Łódź-based, soy wax, FRA fragrance compositions, 12k+ customers (founder's brand)"
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},
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{
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"id": "naturaodpauli",
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"name": "Naturaodpauli",
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"aliases": ["natura od pauli", "naturaodpauli.pl", "Natura od Pauli"],
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"domain": "naturaodpauli.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish handmade soy candles, top organic visibility in 2026 scans"
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},
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{
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"id": "zolza",
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"name": "Zolza",
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"aliases": ["zolza.com.pl", "zolza.com", "zolza"],
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"domain": "zolza.com.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium",
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"active_in_category_since": null,
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"notes": "Polish soy candle brand, presence on .com.pl and .com (consolidate aliases during scan)"
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},
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{
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"id": "oskiknot",
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"name": "Oskiknot",
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"aliases": ["oski knot", "oskiknot.pl", "Oski Knot"],
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"domain": "oskiknot.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish handmade brand, wooden wick focus"
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},
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{
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"id": "bookiet",
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"name": "Bookiet",
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"aliases": ["bookiet.pl"],
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"domain": "bookiet.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish soy candle brand"
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},
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{
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"id": "triny",
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"name": "Triny",
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"aliases": ["triny.pl"],
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"domain": "triny.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish soy candle brand, strong AI visibility in early 2026 scans"
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},
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{
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"id": "aromatowo",
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"name": "Aromatowo",
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"aliases": ["aromatowo.pl"],
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"domain": "aromatowo.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish soy candle brand"
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},
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{
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"id": "yush",
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"name": "Yush",
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"aliases": ["yush.pl"],
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"domain": "yush.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish soy candle brand"
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},
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{
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"id": "lemonglas",
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"name": "LemonGlas",
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"aliases": ["lemon glas", "Lemon Glas", "lemonglas.pl"],
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"domain": "lemonglas.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish handmade soy candle brand, customer of LMW Commerce"
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},
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{
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"id": "paleta-smakow",
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"name": "Paleta Smaków",
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"aliases": ["Paleta Smakow", "paleta smaków", "paletasmakow.pl"],
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"domain": "paletasmakow.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish handmade brand, customer of LMW Commerce"
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},
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{
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"id": "bennovate",
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"name": "Bennovate",
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"aliases": ["bennovate.pl"],
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"domain": "bennovate.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium",
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"active_in_category_since": null,
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"notes": "Polish brand, customer of LMW Commerce"
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},
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{
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"id": "yankee-candle-pl",
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"name": "Yankee Candle",
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"aliases": ["Yankee Candle Polska", "yankeecandle.pl", "Yankee"],
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"domain": "yankeecandle.pl",
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"type": "importer",
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"country_origin": "US",
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"segment": "premium",
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"founded": 1969,
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"active_in_category_since": null,
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"notes": "US brand, strong PL market presence via own e-commerce. Includes soy variants."
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},
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{
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"id": "rituals-pl",
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"name": "Rituals",
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"aliases": ["rituals.com", "Rituals Cosmetics"],
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"domain": "rituals.com",
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"type": "importer",
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"country_origin": "NL",
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"segment": "premium",
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"founded": 2000,
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"active_in_category_since": null,
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"notes": "Dutch brand, has soy candle lines in PL e-commerce. Cross-listed in kosmetyki-naturalne."
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},
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{
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"id": "soy-candle-poland",
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"name": "Soy Candle Poland",
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"aliases": ["soycandlepoland.pl", "Soy Candle PL"],
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"domain": "soycandlepoland.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Detected in Q1 2026 search results"
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},
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{
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"id": "candle-room",
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"name": "Candle Room",
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"aliases": ["candleroom.pl", "Candle Room PL"],
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"domain": "candleroom.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium",
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"active_in_category_since": null,
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"notes": "Detected in Q1 2026 search results"
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},
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{
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"id": "manufaktura-aromatow",
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"name": "Manufaktura Aromatów",
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"aliases": ["manufaktura aromatow", "Manufaktura Aromatow", "manufaktura-aromatow.pl"],
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"domain": "manufaktura-aromatow.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish handmade brand"
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},
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{
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"id": "tiny-sparks",
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"name": "Tiny Sparks",
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"aliases": ["tinysparks.pl", "Tiny Sparks PL"],
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"domain": "tinysparks.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish handmade brand, growing 2026"
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},
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{
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"id": "polski-knot",
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"name": "Polski Knot",
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"aliases": ["polskiknot.pl", "polski knot", "Polski Knot"],
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"domain": "polskiknot.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish handmade brand, branded around 'Polish wick'"
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},
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{
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"id": "nacomi",
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"name": "Nacomi",
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"aliases": ["nacomi.pl"],
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"domain": "nacomi.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "mid",
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"founded": 2014,
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"active_in_category_since": null,
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"notes": "Polish cosmetics brand, also has soy candle line. Cross-listed in kosmetyki-naturalne."
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},
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{
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"id": "yope-candles",
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"name": "Yope",
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"aliases": ["yope.com.pl", "yope.pl"],
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"domain": "yope.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "mid",
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"founded": 2014,
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"active_in_category_since": null,
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"notes": "Polish brand, has soy candles. Primary tracked in kosmetyki-naturalne (cross-listed)."
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},
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{
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"id": "cinnamoroll-candles",
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"name": "Cinnamoroll",
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"aliases": ["cinnamoroll.pl"],
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"domain": "cinnamoroll.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish handmade brand"
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},
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{
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"id": "skvor",
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"name": "Skvor",
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"aliases": ["skvor.pl", "Skvor Candles"],
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"domain": "skvor.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium",
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"active_in_category_since": null,
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"notes": "Polish soy candle brand"
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},
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{
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"id": "sojowo",
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"name": "Sojowo",
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"aliases": ["sojowo.pl"],
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"domain": "sojowo.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish handmade soy candle brand, name-on-the-tin positioning"
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},
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{
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"id": "ladnerzeczy",
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"name": "Ładne Rzeczy",
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"aliases": ["ladne rzeczy", "ladnerzeczy.pl", "Ladne Rzeczy"],
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"domain": "ladnerzeczy.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish handmade brand, multi-product including soy candles"
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},
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{
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"id": "kreowane",
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"name": "Kreowane",
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"aliases": ["kreowane.pl", "Kreowane PL"],
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"domain": "kreowane.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish handmade brand"
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},
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{
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"id": "candle-and-sense",
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"name": "Candle & Sense",
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"aliases": ["candleandsense.pl", "Candle and Sense", "Candle&Sense"],
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"domain": "candleandsense.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish premium soy candle brand"
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},
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{
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"id": "atelier-aurum",
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"name": "Atelier Aurum",
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"aliases": ["atelieraurum.pl"],
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"domain": "atelieraurum.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium",
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"active_in_category_since": null,
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"notes": "Polish premium handmade brand"
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},
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{
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"id": "wosk-natury",
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"name": "Wosk Natury",
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"aliases": ["wosk natury", "wosknatury.pl"],
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"domain": "wosknatury.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish handmade brand, eco-positioning"
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},
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{
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"id": "swiece-mokoszy",
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"name": "Świece Mokoszy",
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"aliases": ["swiece mokoszy", "Swiece Mokoszy", "swiecemokoszy.pl"],
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"domain": "swiecemokoszy.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish handmade brand, Slavic-themed naming"
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},
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{
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"id": "modus-naturae",
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"name": "Modus Naturae",
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"aliases": ["modusnaturae.pl", "Modus Naturae PL"],
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"domain": "modusnaturae.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium",
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"active_in_category_since": null,
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"notes": "Polish premium brand"
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},
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{
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"id": "pszczeli-knot",
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"name": "Pszczeli Knot",
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"aliases": ["pszczeliknot.pl", "Pszczeli Knot"],
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"domain": "pszczeliknot.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish brand, beeswax-soy blend specialty"
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},
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{
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"id": "ekooko",
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"name": "Ekooko",
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"aliases": ["ekooko.pl", "Eko Oko"],
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"domain": "ekooko.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium-handmade",
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"active_in_category_since": null,
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"notes": "Polish eco-positioned candle brand"
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},
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{
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"id": "homerose",
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"name": "Homerose",
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"aliases": ["homerose.pl"],
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"domain": "homerose.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium",
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"active_in_category_since": null,
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"notes": "Polish premium home fragrance brand"
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},
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{
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"id": "kerzenduft",
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"name": "Kerzenduft",
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"aliases": ["kerzenduft.pl"],
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"domain": "kerzenduft.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium",
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"active_in_category_since": null,
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"notes": "Polish brand with German-language naming, premium positioning"
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},
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{
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"id": "moodlight",
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"name": "Moodlight",
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"aliases": ["moodlight.pl"],
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"domain": "moodlight.pl",
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"type": "manufacturer",
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"country_origin": "PL",
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"segment": "premium",
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"active_in_category_since": null,
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"notes": "Polish premium brand"
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}
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],
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"tracked_but_excluded_from_ranking": [
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{
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"id": "allegro",
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"name": "Allegro",
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"domain": "allegro.pl",
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"type": "marketplace",
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"exclusion_reason": "Marketplace (sales channel), not a brand"
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},
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{
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"id": "empik",
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"name": "Empik",
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"domain": "empik.com",
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"type": "marketplace",
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"exclusion_reason": "Marketplace (sales channel), not a brand"
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},
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{
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"id": "ceneo",
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"name": "Ceneo",
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"domain": "ceneo.pl",
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"type": "marketplace",
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"exclusion_reason": "Price comparison, not a brand"
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},
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{
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"id": "notino",
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"name": "Notino",
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"domain": "notino.pl",
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"type": "reseller",
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"exclusion_reason": "Multi-brand reseller, not native brand identity in candle category"
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},
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{
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"id": "sephora-pl",
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"name": "Sephora",
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"domain": "sephora.pl",
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"type": "reseller",
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"exclusion_reason": "Multi-brand reseller, primary in kosmetyki not candles"
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}
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],
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"metadata": {
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"tracked_brands_count": 35,
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"manufacturers_count": 33,
|
|
"importers_count": 2,
|
|
"tracked_excluded_count": 5,
|
|
"expected_total_visible_brands": "30-50 (PL niche market)",
|
|
"growth_estimate": "5-10 new brands per year detected via scan outputs"
|
|
},
|
|
|
|
"data_sources": [
|
|
"Q1 2026 scan results from previous LMW Pulse `competitors_found` table",
|
|
"Allegro/Ceneo soy candle category browse",
|
|
"Reddit r/Polska_Marka mentions tracking",
|
|
"Manual research via Google search for 'polskie świece sojowe handmade'",
|
|
"Etsy.com PL store browse",
|
|
"JAKULO customer service data (12k+ customers, often mention competitors)"
|
|
],
|
|
|
|
"next_review": "2026-Q3 — re-scan all known sources, add new entrants detected in pilot scan outputs"
|
|
}
|